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Web 2.0 Design Case Study: OzTradie

Posted by: Talita Kindermann |  Comments

"Thankyou so much, can't say enough great things about you guys."
Andrew
OzTradie

OzTradie

OzTradie is an Australian wide directory of trades and services. It enables people to search and request quotes from trades people in their local area.
Reach: Australia
Launch Date: March 2008
Completed to budget: Yes
Completed to time-lines: Yes
Web Address: www.oztradie.com.au
Tasks: Website Design, Flash Components, Code Fixing
Technology: ASP, ACCESS & HTML/CSS

OzTradie engaged Kintek to redesign their website with a Web 2.0 look and feel. The new design would need to be fully integrated into the existing software and all styles throughout the site would need to be updated to suit the new design including forms, buttons, links etc accordingly. OzTradie also required a substantial amount of changes and bug fixes to their existing software.

The new Web 2.0 style website design includes:

  • Striking black and orange industrial style design
  • Sleek black and grey gradients
  • Large, clear and legible font size
  • Web 2.0 style buttons
  • Fading testimonial slideshow on home page
  • Subtle and inobstrusive flash effects (Bunk Media)
  • 3D boxes with inner glows

Other usability / seo features:

  • The logo links back to the home page (good for usability)
  • Full css based design and layout

Stored in: Case Studies